Using Information Technology for Enhancing Sustainable Tourism in Egypt

Document Type : Original Article

Author

Program Business Information Systems, Faculty of Commerce & BA, Helwan University, Egypt

Abstract

This paper identifies a number of new technologies and applications in Information Communication Technologies that gradually revolutionize the tourism industry. Tourism industry is the most competitive business in the world and one of the most complicated industries. The tourism industry primarily consists of businesses that provide accommodation, transformation, flight trips, attractions, food and beverage, and integrated combination of these activities. This research is focused on using the new technologies to develop sustainable tourism in Egypt by increasing the tourist awareness of sustainability and sustainable tourism. This aim is achieved by using new technologies such as Big Data Analytic Technology and knowledge-based information system in order to forecast tourist’s needs and demands in tourism industry. Any information concerning the future evolution of tourism flows is of great importance to hoteliers, tour operators and other industries concerned with tourism. Accurate forecasting of tourist services needs will be integrated for the industry’s operations and allocation of resources such as manpower, financial management, marketing management… etc. to achieve effectiveness of advance planning and cost reduction. Showing that the Internet and sharp technological development have encouraged the increasing demand for tourism and using new technologies in forecasting the tourist demands and needs will naturally promote or potentiate an increase of tourism demand. Keywords: Information and Communication Technologies, ANNs, big data analytics, Tourist’s Demands and needs.

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